• Digitization

    • Digitization

      The process involves transcribing manual entered records to digital records and that is a manual intensive exercise as the information in every record will be transferred and stored digitally on a computer or an external storage device. Some databases contain thousands of records and each records may contain many fields (e.g. name, surname, address, telephone, fax, ID number etc..).

  • Updating, Editing and Sorting

    • Updating, Editing and Sorting

      Once the manual data is digitized the next process involves checking every record to ensure that:

      •   duplicate records are removed
      •   the information is syntax correct and number formatting is correct
      •   the information on each record is updated (checking if the telephone number is still valid, if the surname is still correct and not changed because of marriage, the address is still recent etc.)

      The final stage involves the sorting of the records in a certain sequence or order for easy retrieval of individual records via an automated mechanism.

  • Creation & Development

    • Creation & Development

      This involves companies starting from scratch and building a reliable database of customers consisting of names, addresses, phone numbers etc.. This can be achieved through running successful marketing campaigns and competitions created by our company and using our myriad of promotional channels and tools. All promotional efforts will be permission based i.e. customers give consent to their details being captured, stored and used to distribute offers and other relevant promotions. It is vital to always include an opt-out option so that customers have the option to remove themselves from the database should they wish to.

      Complete the Enquiry form or call us now on 22444411.

GO TO GT DIGITAL CASE STUDIES

Databases

It is important for all companies to keep on top of their databases, not only to make their contact with customers as efficient as possible, but also to ensure they are complying with the Data Protection legislation which requires all companies to keep all customer records accurate. Uncleansed data also costs money and affects an organization’s reputation. If a company is sending emails or even direct mails out to the wrong addresses, then you’ve wasted the cost of the stamp and printing, and multiple emails which have been undelivered.

We provide swift no fuss and highly efficient process to ensure that your data is verified and where needed upgraded to provide an up to date database you can have confidence in marketing to.

You have to bare in mind that people leave companies, get promotions, change roles, customers change brands, change personal status or change addresses so you have to keep going back and cleansing the data again and again.

We also help you create a database through our unique and innovative promotions. Our database development services include:

  • Auditing your existing database by analyzing and verifying the content
  • Digitizing your database
  • Editing
  • Parsing
  • Formatting
  • Removing invalid and duplicate data
  • Enhancing the data by including additional details/fields
  • Converting the data to different file formats
GT Digital databases