Case Study

Hellenic Bank, Alex Squared Live App

Hellenic Bank in collaboration with the advertising agency Pandora Ogilvy, commissioned GT Digital to create a Facebook competition entitled «THALASSA».

The application’s main purpose is to invite Cyprus based Facebook users who are interested in attending the Live Performance of ALEX SQUARED at Makronisos’ beach in Ayia Napa on 07/11/15 to register their interest by completing a registration form with their name, email and mobile number.

All registered contestants will enter a draw for the chance of winning a double ticket. A total of 10 contestants will be selected at random from the pool of entries made via the Facebook application who each will receive 2 tickets to attend the live performance.

The promotion lasted for 5 days and received an overwhelming response from the participants.

This case study is another example of GTdigital's B2B services with advertising agencies and demonstrates how effective such powerful collaborations are.

Alex Squared Live App
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